AI Insights · Timothy · January 2024
Top 5 Drawing & Coloring Apps on iOS in New Zealand: Q4 2023
Discover the performance trends of the top 5 drawing and coloring apps on iOS in New Zealand for the fourth quarter of 2023, including weekly downloads, revenue, and active users.
In the fourth quarter of 2023, the top 5 drawing and coloring apps on iOS in New Zealand showed varied performance trends in terms of downloads, revenue, and active users. The data comes from Sensor Tower, and more insights can be found there.
My Coloring Book experienced fluctuating weekly downloads, peaking at approximately 7.5K in mid-November before declining to about 247 by the end of December. Weekly revenue saw a modest increase, reaching around $26 in the week of December 18. Active users decreased steadily from 9.9K in mid-November to 4.4K by the end of December.
Happy Color by Numbers Game maintained stable weekly downloads, averaging around 600 towards the end of the quarter. Weekly revenue varied, peaking at $72 in early November and ending at $43 in the final week of December. Active users showed a slight upward trend, starting at 6.5K in late September and ending at 5.7K in the last week of December.
Zen Color - Color By Number saw a significant increase in weekly downloads, peaking at approximately 1.9K in late November before decreasing to around 498 by the end of December. Weekly revenue also grew, reaching a high of $73 in early December. Active users peaked at 2.8K in late November and then declined to about 1.9K by the end of December.
Tap Color Pro: Color By Number experienced varied weekly downloads, peaking at 994 in late October and decreasing to 33 by the end of December. Weekly revenue showed a steady increase, reaching around $93 in late October and ending at $42 in the last week of December. Active users peaked at 1.1K in late October before declining to about 439 by the end of December.
Color by Number：Coloring Games maintained stable weekly downloads, peaking at approximately 486 in the last week of December. Weekly revenue remained strong, peaking at $546 in late November and ending at $508 in the final week of December. Active users remained steady, fluctuating around 2.3K towards the end of the quarter.
These performance trends highlight the dynamic nature of user engagement and monetization in the drawing and coloring app category in New Zealand. For more detailed insights, visit Sensor Tower.
